Kestrel Cut turns podcasts and long-form shows into short clips for TikTok, Shorts and Reels. We find the hook, burn in the captions, post on your accounts and tell you what worked. Then we turn the attention into leads: Google Ads, video ads from your clips, and tracking on every call and sale.
✓You fund a view pool; we brief, approve and pay a vetted clipper roster
✓Every clip carries a clear #ad disclosure and the platform's paid-partnership label
✓Bot-view screening before any payout
✓Live dashboard of posts, views and spend; unspent budget is returned
Growth marketing · done for you
Clips get attention. We turn it into leads.
Start with an audit, launch everything in one go, or let us run it every month. Every plan follows Google's published guidance and cites the source, and every number in your report is yours.
Gets found
Every page is prerendered with structured data, so Google, Bing and AI answer engines can read it. Location or topic pages catch long-tail searches. New pages are pushed to search engines the day they ship.
Gets shared
Each page gets its own designed share card. Quizzes and character or location pages give people a reason to post your link.
Counts every lead
Calls, texts, applications, sign-ups and checkouts are tracked by channel, with heatmaps and ad pixels ready for retargeting from day one.
Goes out on day one
A 7-day campaign written from the research, with the posts, clips and exact tracked links for each platform.
What you actually get
Google Ads account plan
Campaigns, ad groups, bid strategy and budget, with the break-even math behind every number.
Keyword list
Keywords by intent with match types and a negative list, so you stop paying for the wrong searches.
Ad copy sheet
15 headlines and 4 descriptions per ad group, each written to a different angle and counted to the character.
GA4 measurement plan
Every call, text, form and sale tracked as a key event and sent to Google Ads as a conversion.
Video ads from your clips
Shorts, skippable in-stream and 6-second bumpers, cut to Google's ABCD creative guidance.
Monthly report
Results against your goal, by channel, from your real numbers. What worked, what didn't, what's next.
Live build: a CDL-A driver recruiting launch with a lead page, 49 state job pages listed for Google job search, a text-to-recruiter tool and tracking on every call, text and application. See it live. Built by us for a recruiting business we run.
Ads + Tracking Audit
$299one-time
Report in 5 business days · credited if you upgrade in 30 days
Find out where your ad money and leads are leaking before you spend another dollar. A written fix list, ranked by impact.
✓Google Ads review: structure, match types, search-terms waste, ad copy, assets, bidding
✓Video ads cut from your clips: Shorts, in-stream and 6-second bumpers
✓Monthly report: results vs. goal, by channel, from your real numbers
✓New pages and share cards every month
✓Daily posting plan + 20 clips a month
✓Hook and page A/B tests
✓Ad spend billed by the platform · cancel any month
Ad spend is paid to the ad platforms directly and only after you approve the budget. We never promise views or sales; we report what actually happens.
Samples
Ten topics. Ten edit styles.
Every sample is cut the way we'd cut your show: reframed to vertical, hook in the first two seconds, punch-in zooms, captions synced word by word, a look built for the topic. Scripts are original; presenters are fictional and AI-generated. They show our range, not client results. Tap to play with sound.
SampleKinetic popComedy interview
SampleEditorial serifSelf-improvement
SampleClean wellnessHealth & longevity
SampleDocumentaryFounder story
SampleTerminalTech & AI
SampleBroadcastSports talk
SampleVisualizerMusic culture
SampleMagazineCelebrity chat
SampleNoir case fileTrue crime
SampleExplainerScience & curiosity
Samples: original scripts; fictional presenters generated with AI (images, voices and lip-sync via ElevenLabs). Not real people, not client work.
Do it yourself
Studying for a Google Ads exam?
The same notes we work from, packaged for you: 10 certifications, practice questions with the reason and the Google source behind every answer. $49, one time.
No. We only clip footage you own or are licensed to clip, and every agreement says so. If someone believes we've used their work without permission, our takedown policy explains how to reach us.
What do you not take on?+
Gambling, MLM, get-rich-quick or work-from-home schemes, and sexually explicit content. Some of our tools prohibit these categories, and we don't want them either.
Are the portfolio pieces real client work?+
Not yet. We're a new studio, so our samples are original scripts voiced with AI and clearly labelled SAMPLE. They show our editing range. We will never show invented clients, views or testimonials.
How fast is delivery?+
Pilot: 72 hours. Episode packs: 48 hours. Retainers: a rolling daily queue, with 24-hour turnaround on hot moments on Studio 90.
Can I cancel a retainer?+
Yes. Retainers are month to month. Use the Manage billing link at the bottom of every page to cancel or change your card; cancel before your next billing date and you won't be charged again.
Are you Google certified or a Google Partner?+
No, and we won't pretend otherwise. We work to Google's published guidance: every ads plan, tracking plan and audit cites the Google help page behind each recommendation, so you can check our reasoning. We never manage your account without your access and your yes on spend.
Do you guarantee leads or sales from ads?+
No one honest can. We set the target from your margins (the CPA or ROAS you can afford), track every lead, and report your real numbers every month, including what didn't work.
Is the exam prep from Google?+
No. It's our own study material, written from Google's public help pages with a source link on every answer. It isn't affiliated with or endorsed by Google, the questions aren't real exam questions, and it can't guarantee a pass. The exams themselves are free on Google Skillshop.
Do you use AI?+
We use AI-assisted tools to find candidate moments and draft captions, and a person makes every final cut. Where a platform requires AI disclosure, we label it.
Send us one episode. See what we find.
The $99 pilot gets you five finished clips in 72 hours. If they don't earn their keep, you've lost less than a lunch meeting.